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hard launch summer
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3 Things To Know
Hurricane Beryl Strikes Texas: This powerful hurricane made landfall in Texas, threatening residents with dangerous storm surges and destructive winds. While it's expected to lose strength as it moves inland, Texans stay safe out there.
Heat Wave Hits Record-Breaking Levels: Sweltering temperatures have gripped the western United States, shattering records and claiming lives. If you have friends on Instagram, you’ve liekly seen Las Vegas sizzled at unprecedented 120 degrees.
US Housing Market in Downward Spiral: For the third consecutive year, the American housing market is experiencing a significant sales slump. This ongoing downturn has left many wondering … when the market will recover?
Threads Turns One. From Hot Mess to what is next?
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/3664619b-22d0-4392-8453-4b162ea5bf82/200w.gif?t=1720470675)
Threads' historic rise launched just last year and the daily usage is finding it’s come back.
Remember when Twitter was a hot mess and we were all like, "What's next?" That's when Zuck rode in like the 4th of July with cold one, wearing a tux and introduced a new alternative. Tied to our Instagram accounts, the user acquision was historic. Everyone who was everyone was threading.
Hard Launch Summer
Threads hit the scene when Twitter was imploding. Musk was axing folks , and advertisers were peacing out. It was crypto bros and sketchy ads galore. People wanted something different. Threads was like a breath of fresh air – simple, easy to use, and no drama because it was your close friends and audience. Sure, it was basic, but that was enough to get 100 million users in five days.
Growth and Evolution
Okay, so Threads wasn't perfect at first. The feed was all algorithm, and it was flooded with cringey celeb posts. But Meta didn't waste time fixing things. Meta introduced follows-only feed in no time, and a sick web app landed in August. Now you have got hashtags, trending topics, and it feels like a real social network. The introduction of audio messages Threads is gaining popularity again. TikTok's doing the same with Notes. But let's be real, Threads' launch was something special. As it keeps leveling up, and listening to it’s creators.